Career
Career profile · June 2026

PPC & Performance Marketer

The most remote-friendly marketing role on the board, and the most multi-platform.

188
active listings now
58%
outside Tel Aviv
25%
require experience
₪14,000-18,000
typical mid-level pay

What it is, and what you do

A performance marketer runs paid campaigns that have to pay for themselves: buying media across Google, Meta, TikTok and native networks, then optimising to a target return. It is the most measurable corner of marketing, where results are the whole conversation.

Where the jobs are

The biggest clusters are Tel Aviv, Rishon LeZion, Haifa, Herzliya, Modiin, and 58% of listings sit outside Tel Aviv.

What they are looking for

About 25% require experience and ~8% are openly junior. English shows up in ~28% of listings (the highest among marketing roles, for global ad accounts), and platform certificates matter more here than a degree.

Top skills and tools

Google AdsMeta adsTikTok adsGoogle AnalyticsROI / ROASTaboola / Outbrain

What it pays

Entry-level₪8,000-14,000
Mid-level₪14,000-18,000
Senior₪18,000-24,000

Managing large global ad budgets or app-install performance pays the top; results-tied bonuses are common.

Market ranges, gross ₪/month, compiled from public Israeli salary surveys. Typical market estimates, separate from the live-listing counts above.

A point of view. This is the marketing job you can do from anywhere: it is the most remote-friendly of all the digital roles, because the only thing that matters is the number in the dashboard. It is also refreshingly meritocratic, Google, Meta and TikTok are demanded almost equally, so you are hired for results across platforms, not loyalty to one. Learn to read ROAS and you carry a skill that travels.

Frequently asked

Is PPC a remote-friendly job in Israel?
More than most. Performance marketing is the most remote-friendly digital role in Israeli listings, because the work is measured purely by campaign results.
Which platforms should an Israeli performance marketer know?
Google Ads, Meta and TikTok appear almost equally, with native networks like Taboola and Outbrain in about one in eight listings. Breadth across platforms beats a single specialty.

Where do you stand in this market?

Connect your resume in Claude and Career matches it against every live Israeli listing, your strengths, your gaps, and the roles you are a real fit for.

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Data Analyst →Product Manager →Sales / Account Executive →Digital Marketing Manager →UX/UI Designer →Social Media Manager →
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